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GGN Solutions Inc. is happy to offer their Business Builder Package to new and established businesses with limited or no Web presence.
The Business Builder Package or BBP for short is a package of services for businesses that will help you grow your customer base.
Right now there are many potential customers looking for you but don't know your business exists and do not know how you can meet their needs. Many of these potential customers do their searching on the web. They use search engines like Google, Yahoo and MSN (or Windows Live Search) to discover businesses that can meet their needs.
If you wish to do business with these potential customers a website is essential! However, not just any website will do. It is an unfortunate fact that you can spend a lot of money on a website and experience a relatively low return on your investment if you site is not optimized to do three things.
- Drive web traffic to your website (this is by far the most important!). The more website visitors you get, the more customers you will get. It is that simple.
- Communicative effectively (visually and with text) what you are about and how you can serve potential customers.
- Close the deal. Turn website visitors into customers!
With our years of experience we know how to offer you a complete set of services to get you a website that drives your business forward. We are not saying a website is the only marketing initiative you should undertake, however we can tell you it is by far the most cost effective! Many of our clients get 50-90% of their new customers from their website!
Ok, right about here is where the warning should go that what comes next is some tough talk about websites! It is not that we are a nasty bunch here at GGN Solutions but we have seen far too much misinformation about websites. Misinformation coupled with poor performance is a very bad investment for your internet dollars.
Lesson one: What your website looks like doesn't matter! We will add a corollary here. If it looks like crap then it will matter! However far too much time and effort (and your money!) is spent on what is called Web Design and not enough on the content of your website. The content is still the most important element of your website and should be as complete and as targetted as possible.
Lesson two: Often your business name as in "mybusiness.com" is NOT your best choice for your domain name (i.e. your website name). This comes as a shock to many who do not understand the purpose of a domain name in attracting customers. For our customers we create domain names for them that drive business and still allow them to use a business related name on their public non-website materials (business cards, brochures etc.).
Lesson three: You cannot write for the web like you would write a brochure. That does not work. The explanation for that is somewhat long-winded, but let us put it this way. The text on your website is the primary driving force for your success and it should be written for search engines first and people second. If you want a brochure, by all means have one, but make it a download and not your primary website content. We can take the information you provide us, and tweak it to make it work successfully on the web.
Lesson four: Remember your website is built for your customers, not for you. Don't let your ego get in the way of being effective. Your website is not there to please you, it is there to attract customers to your business.
Lesson five: You must close the deal. If you don't describe your business in glowing terms and ask for your website visitors to do business with you they are much less likely to. Close the deal!
Now for the good news! We are offering our Business Builder Package for $2,999 but if you quote discount code: BBP0234 will take $500 right off the top and offer you our Business Builder Package for only $2,499! The Business Builder Package is our package of 35 hours of our services to get you up and running and building your business. We make this offer because we have seen how valuable a well thought out website can be. Your return on investment will be much greater than any other form of advertising/marketing.
More good news! We can deal with remote customers very effectively, so if you are not in our local area we can still provide you with this package and interact with you through email, phone calls, and online web-conferencing.
Initial consultations are always free! You can use the "Contact Us" link above to reach us. If you leave your phone number we will call you back (anywhere in Canada and the U.S.) and give you some honest answers about how a website can help your business.
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